The Business to Brand Summit 2025: Powering Africa’s Brand Legacy
A Landmark Gathering of South Africa’s Brand Builders
The Business to Brand Summit 2025, hosted by Pat on Brands in collaboration with Primedia Outdoor and Lerato Agency, is set for 1 August 2025 at Sandton Mandela Square. This high-impact summit brings together the country’s top marketers, entrepreneurs, communicators, and brand custodians for a full day of insight, connection, and transformation.
Theme: From Transaction to Transformation
This year’s theme, “From Transaction to Transformation,” highlights the urgent need to shift from short-term business thinking to long-term brand building. The summit aims to explore how strong branding can foster economic growth, turn SMEs into legacy businesses, and elevate Africa’s global presence.

Confirmed Speakers & Panellists
An exceptional lineup of brand leaders and innovators will headline the event:
- Adam Howard – Creative Director, Howard Audio
- Amanda Lotheringen – Senior Manager, Copyright & IP
- Anele Maphanga – PR & Influencer Lead, Unilever
- Bogosi Motshegwa – Founder, Thinkernuer
- Bronson Mokabela – GM: Marketing & Communications, SASCOC
- David Tshabalala – Illustrator & Founder, Slaying Goliath
- Gordon Muller – Media Strategist
- Li Ndube – Managing Director, Narritve
- Miles Kubheka – Entrepreneur & Keynote Speaker
- Mo Mokone – Co-Founder, Mo’s Crib
- Nomzamo Moalusi – Marketing & Communications, Primedia Outdoor
- Nondumiso Mabece – Group Head of Brand
- Nosipho Manitshana – VP: Marketing & Communications, Renault SA
- Pamela Mtanga – Content Creator & Brand Storyteller
- Phushaza Sibiya – Brand Strategist & Radio Presenter
- Sbusiso Kumalo – Group CMO, African Bank
- Sbusiso “DJ Sbu” Leope – Award-Winning Social Entrepreneur
- Sheldon Tatchell – Founder, Legends Barber
- Silungile Mlambo – Marketing Executive, OpenServe
- Thembisile Sehloho – CMO, South African Tourism
- Tumelo Selikane – MD, Nielsen Sports South Africa
- Zakithi Mncwango – Brand Strategist & Thought Leader
Event Highlights
- 2 Inspiring Keynote Addresses
- 5 Dynamic Panel Discussions
- Exclusive Breakout Sessions
- Speaker-Only Presentations
- High-Level Networking
Programme Topics
- From SME to Iconic Brand – Stories of Transformation
- The Role of Digital in Brand Storytelling
- Collaboration is the New Competition – Why Brand Partnerships Matter
- The Modern CMO – Balancing Creativity, Data & Commerce
- Authenticity, Purpose, and Profit – Can Brands Have It All?
- The Future of African Brands
Who Should Attend
- Brand & Marketing Executives
- Entrepreneurs & Startup Founders
- Communications Professionals
- Content Creators & Media Strategists
- Business Leaders & Decision-Makers
Registration Details
Secure your spot at www.patonbrands.com. Seating is limited — early registration is advised.
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