Prenessa Nalliah is a Dynamic entrepreneur and Fractional CMO
Prenessa Nalliah is a Fractional CMO, marketing education maverick and dynamic entrepreneur.
Originally from Merebank, Durban her company Perana Viosa, assists startup founders and CEOs make smarter marketing decisions.
Nalliah holds a Bachelor of Arts in Corporate Communication, and apart from Perana Viosa she also founded Creative Angels Fashion Benefit which focuses on aspiring models and fashion entrepreneurs and co-founded eventing company Perana Set Design.
FUN FACTS ABOUT PRENESSA NALLIAH
● She leveraged her marketing experience to formally launch the marketing division of Perana Viosa during a worldwide pandemic with great success.
● Nalliah is challenging what she refers to as “the business of marketing education” – the side of the industry that charges high fees for tertiary qualifications that she believes do not bring value to employers.
● She’s a third-generation South African Indian, heading up a 100% black female youth-owned business which offers 135% B-BBEE procurement recognition.
● She multiplied her company revenue 15x within one year without spending on anything more than a website and she’s currently teaching other entrepreneurs how to do the same.
About Perana Viosa:
Perana Viosa is a black female youth-owned business, headquartered in Durban, South Africa, and operates as a fully remote team. The company offers Fractional CMO and Managed Marketing Services as well as a range of Marketing Education and Training options to educational institutions and startup accelerator programme managers.