YOBAs welcomes Standard Bank as the headline partner
The Top 16 Youth-Owned Brands Awards (YOBAs) are delighted to welcome Standard Bank as the headline partner for the second annual edition of the Top 16 YOBAs. This is a significant step for the awards, as they shine a light on youth excellence.
Taking pride in supporting youth-owned brands in South Africa and the opportunities and possibilities they hold, Standard Bank aims to deliver sustainable growth for individuals, businesses and communities throughout the continent.
The youth play a huge role in economic growth and putting Africa on the map. Through the partnership between Standard Bank and the Top 16 Youth-Owned Brands Awards, the platform hopes to shine a light on the strides the youth is making in South Africa with these awards.
Standard Bank’s commitment to growing Africa is summed up through the brand promise ‘It Can Be’. The Top 16 Youth-Owned Brands Awards believe that it certainly can be through empowering and supporting the youth of South Africa and growing their individual brands.
“The Top 16 Youth-Owned Brands Awards are an essential platform in today’s South Africa as the celebrate entrepreneurship, particularly given limited employment opportunities face in the marketplace. These awards are for the ones who worked tirelessly at their craft and stopped at nothing to grow their brand to what it is today. We are delighted to have Standard Bank as the headline partner for this year’s awards contributing to the gold standard of youth excellence,”
says Pat Mahlangu, the founder and CEO of the Top 16 Youth-Owned Brands Awards.
As the largest financial services organisation in Africa, Standard Bank’s purpose is to drive sustainable and inclusive growth on the continent and is committed to the development of young people.
“We’re honoured to support the entrepreneurial energy and drive that are inherently present in the next generation of business leaders as the Top 16 Youth Owned Brands Awards’ headline sponsor. We’re thrilled to be taking part in yet another significant relationship as part of the 10% movement since it enables us to invest in their potential and assist them in laying the foundation for a more promising and creative future, “
said Global Marketing Head for Personal and Private Banking at Standard Bank, Lindy-Lou Alexander.
The Top 16 Youth-Owned Brands Awards will be taking place on the 14th & 15th of June 2023. The awards show will be preceded by a two-day festival whereby the largest number of youth-owned brands will be showcasing therein the history of the country.