The objective of the project is to celebrate culturally relevant moments

WATCH YouTube Shorts heritage #MadeinMzansi campaign LAUNCH

YouTube recently unveiled a bold new campaign which challenges young creators to showcase the best of South Africa via YouTube Shorts.

The objective of the project is to celebrate culturally relevant moments – Heritage Day and engage with South Africans.

The campaign is led by six of the country’s most beloved young creators- who will be sharing what it means to be #MadeinMzansi.

The six were revealed at an event held in Johannesburg to launch the month-long campaign and include Lasizwe Dambuza, Hit Za, Shawnee Reid, Troy Shepherds, Khanyisa and MikeyT07.

To participate in the challenge, share your version of #MadeinMzansi, whether it be your drip, your favorite South African flavours, your unique dance moves, or a joke that only South Africans would understand to YouTube Shorts along with the #MadeinMzansi #shorts hashtag.

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