MultiChoice showcases the breadth and depth of its offering
MultiChoice is well-placed to be the platform of choice for video entertainment and consumer services across the African continent.
This was the message from the MultiChoice Group CEO, Calvo Mawela, at the company’s annual Showcase.
Attended by the media, MultiChoice executives, talent and other stakeholders, the Showcase offered a tantalising glimpse into the content customers on DStv, GOtv, Showmax and SuperSport can expect.
The theme for this year’s event was “A World of More”, speakingto how MultiChoice is evolving its offering to deliver value to its customers, beyond video entertainment. It is about offering an integrated digital ecosystem where customers can access a suite of services that meet their unique needs.
“We are expanding our entertainment ecosystem so that we can continue to meet the ever-evolving needs of our customers. Although we continue to invest significantly in our video entertainment business, we are also targeting select segments that are adjacent to our core business,”
says Calvo Mawela, CEO of MultiChoice Group.
“We are offering our customers the best in video entertainment alongside solutions in cybersecurity; sports betting; connectivity; on-demand medical and armed response; insurance and rewards – all linked on one platform. Customers are looking for products and services that offer convenience, solve their challenges, and enrich their lives – and MultiChoice continues to build a hub of services that meet those needs,”
added Mawela.
The Group CEO also announced the coming launch of “Glass”, the ‘smarter’ TV which offers premium content over the internet meaning owners do not require a satellite dish or box set to operate it.
The Glass is MultiChoice’s response to customers’ demand for more content and easier viewing experiences, without the hassle of managing multiple apps and platforms.
“We are growing our business and we will continue this journey in partnership with our customers as we continue to build our pay-TV business, grow our online and interactive services and make select investments in scalable tech-based consumer services in the areas of interactive entertainment, home services, fin-tech and edu-tech. Our customers can look forward to receiving more and more, all the time,”
concluded Mawela.